Grimace McDonald's

To celebrate the arrival of the iconic purple Grimace Shake, McDonald’s has launched a fun new campaign featuring Grimace, the brand’s famously purple character, and his Kiwi mate, Joe Daymond. The duo hit the road in the vibrant, furry Grimace-wagon, visiting some of Aotearoa’s most beloved landmarks and dropping into McDonald’s restaurants to share the limited-edition shake with Kiwis around the country.