Real Watergate Live Orean

agency

DDB

capabilties

Film / Web

client

Live Ocean

year

2023

Peter Burling and Blair Tuke, world champion sailors and founders of Live Ocean are joined by global ocean advocates as they step forward to speak about what they're calling "the greatest cover up in history' for World Ocean Day, 8 June 2023. The satirical video exposé, and content on Vice and realwatergate.com, highlights the vital role of a healthy ocean as our greatest ally in the fight against climate change. The Real Watergate features a stellar cast of ocean and sporting legends from New Zealand and around the world. International marine biologist Dr Diva Amon, UN Secretary-General's Special Envoy for the Ocean Ambassador Peter Thomson, youngest solo round-the-world sailor Jessica Watson, swimmer and UN Patron of the Oceans Lewis Pugh, and pro surfer Ace Buchan are among the international voices in The Real Watergate. Among the line-up from New Zealand, whale scientist Professor Rochelle Constantine, champion free diver William Trubridge, Tohunga Waka Hoturoa Barclay-Kerr and pro surfer Ella Williams feature in the tongue-in-cheek video.

Play
Film
The website, centred around the Vice expose, was integral to the campaign. It immersed users in an experience that lets them take part in the unfolding narrative.

The digital experience was filled with more than 30 pieces of meticulously hand-crafted physical evidence, that was digitally scanned in, each backed by concrete statistics to reinforce the central concept.

0
1
2
3
4
5
6
7
8
9
0
0
1
2
3
4
5
6
7
8
9
0

Unique pieces of evidence created

0
1
2
3
4
5
6
7
8
9
0
0
1
2
3
4
5
6
7
8
9
0
k

website Visitors for World Oceans Day

Let's chat about your next opportunity
Let's talk

Get in touch

Join the team

Explore open roles

0